As of the 13th of July, conference centres are still not allowed to open, there is no date or guidance as to when they can open. To us this seems mad, cinemas can re-open, theatres have a pathway etc, even tattoo artists can open. How can it make sense that conferences maybe limited by number and with all the facilities to enable effective coronavirus control cannot yet open? Please help us remind government just how valuable our £70bn industry is.
There are a number of actions you can take to push the government to re-open the industry.
The industry association the MIA (Meetings Industry Association) has put out a template letter see here
Martin Fullard, Editorial Director at Mash Media, suggests making more noise by appealing to the national media. Follow local journalists on Twitter and start involving them in a public discussion about your story. Often, they will get in touch with you and want to pick up on the story. To contact regional press, Martin advises using a prefix such as ‘news desk’ in front of email addresses and searching them on Google, such as ‘firstname.lastname@example.org’. Experiment with different wording until you get hold of an email address. Contact your local paper, get in touch with as many local journalists and broadcasters as you can, tell them your story and make them listen. Once you do this you can move up to targeting national press.
Mash Media have created a petition urging the government to allow organised meetings and events.
The Business Visits and Events Partnership (BVEP) is putting pressure on the DCMS to distinguish between ‘organised events’ and ‘mass gatherings’ as lockdown restrictions ease. To promote this idea, Mash Media launched the #GetBritainMeeting campaign.
To help amplify the message, simply use the #GetBritainMeeting hashtag in your social media posts
you have an initiative you would like included. If we all work together, we really can make a difference for the whole community and come out the other side stronger!
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